Why we ditched 'book a demo' for transparent pricing

Discover GoAudience’s new pricing model that scales with your business...
Scalable pricing to fit any business need, from startups to enterprises.
Written by
Ahmed El Naggar
Published on
August 28, 2024

GoAudience is easy to use and now even easier to buy. With a new pricing model for all subscription tiers, let’s get your ad targeting up and running.

Our Transparent Pricing Model

Trust is not merely a word we throw around but for us, it forms the basis of any strong relationship.

And what is at the core of it? Well, it's transparency, 

We put this philosophy into practice which also extends to transparent pricing and our self-serve model as well.

We know that everyone wants to see what they are paying for with no hidden costs or sneaky surprises. Therefore, transparent pricing is not only a tactic but also an integral part of how we do things.

Our Value Proposition

GoAudience is all about making advanced audience targeting simple and effective, no matter the size of your business. And with our platform, you can:

Create Custom Audiences

Did someone say the right place at the right time? Use GoAudience to narrow down your audience with a combination of data points so that your ads reach the required people every single time.

Access Real-Time Data

Why shouldn’t you stay on top of the game with audience segments that are always up-to-date with the latest info?

Maintain Privacy

Privacy and Personalisation, altogether? Definitely! Businesses can use GoAudience and be certain that their audience data adheres strictly to privacy regulations hence keeping them safe.

So, what’s our value proposition? Our goal is to provide accurate, dependable, and actionable audience data that will drive your ad campaigns.

Also, we are completely transparent about pricing – you will know all the details and how much they cost, with no hidden charges or surprises whatsoever. We think in terms of trust building and being able to help you create marketing budgets without any doubts.

Our Pricing Structure

Whether you're a small startup or a large enterprise, our pricing is designed to adapt to your needs. 

Pricing options for small businesses: free for exploring marketing and $249/month for regular Meta ads.


For Small Businesses

Are you an entrepreneur, early-stage startup, or solopreneur? Well, we have entry-level pricing plans that give access to essential features at an affordable rate. We understand the importance of budgeting evenly, that's why we recently launched our free and pro-tier pricing. 

These plans are perfect for businesses just starting, making sure they can use advanced audience targeting without breaking the bank.

Agency pricing plans: $499/month for standard Meta ad campaigns, $999/month for scaling multiple campaigns.

For Growing Companies

As your business expands, our pricing scales with you. We offer mid-tier plans that include more advanced features and higher usage limits, enabling your marketing efforts to grow alongside your company.

Big companies managing multiple Meta ad campaigns can contact GoAudience for tailored pricing plans.

For Giants

For organizations with more complex needs, our top-tier plans offer access to all features, with the ability to handle large volumes of data and integrate seamlessly with other enterprise tools. These plans are designed to support the most demanding marketing strategies.

Our scalable pricing ensures that you’re never paying for more than you need, and as your requirements grow, our plans grow with you.

Breakdown of Pricing Plans

When every expense counts, ad targeting shouldn’t be one of them. At GoAudience, we’ve designed a pricing structure that fits businesses of all sizes, from startups to big enterprises. 

We have not one, not two, but a five-tiered model, that will give you the flexibility and scalability you need, so you can easily find a plan that matches your goals and budget. Let’s have a look:

Features by Tier

  1. Free Plan

When we say free, we mean free. As much as you need it. Ours is the ad analytics tool that you can make use of indefinitely without any cut-off date. There are no trial periods that compel you to upgrade after some time-lapse. Feel free to explore every nook and cranny of our tool without worrying about unexpected charges.

The Free Plan is ideal for people or small businesses who just want to explore the basic features of GoAudience with no commitment on financial terms. It is a great way to start with audience targeting because it provides access only to limited tools and features.

Key Features

  • AI audience search
  • Access to 100+ data providers
  • Search and save unlimited audience lists
  • Reporting and data analytics for 2 data sources
  • Basic analytics and reporting.

Benefits

For businesses that are just starting out in audience targeting and want to make use of data in their marketing but do not have adequate financial resources, this plan is a good fit.

It’s ideal for small businesses, startups, or individuals who are new to audience targeting and need an affordable solution to begin using data-driven marketing techniques.

Price: Free.

  1. Pro Plan

The Pro Plan is meant for growing businesses that require advanced features as well as greater flexibility. This plan has more tools that assist in complex audience segmentation and campaign strategies.

Key Features

Everything in our Explorer plan plus....

  • Get 60 export credits per year up-front
  • Reporting and analytics for 5 data sources
  • Advanced audience segmentation
  • Enhanced analytics and detailed reporting
  • Priority customer support

Benefits

This Pro Plan offers even more detailed tools and greater flexibility hence making it suitable for these growing businesses to optimize their marketing strategies with more precise data.

The best-suited type of organizations for it includes medium-sized companies or those expanding their marketing with advanced features needed to refine the target audience and improve campaign performance.

Price: $210 per month.

  1. Growth Plan

The Growth Plan is the most comprehensive option out of all. It enables full access to all GoAudience’s capabilities. It is perfect for large companies with extensive marketing needs that need deep integration into other tools.

Key Features

Everything in our Starter plan plus...

  • It has 180 export credits per year upfront
  • Reporting and analytics for 20 data sources
  • Customer success manager
  • Comprehensive access to all GoAudience features
  • Custom data integrations and support
  • Dedicated account manager

Benefits

It’s suitable for large companies with complex marketing needs that require the full range of GoAudience capabilities. It also provides tools and support to manage extensive campaigns and integrate seamlessly with existing enterprise systems.

This is particularly made for businesses that need deep integration with other tools and services, as well as require extensive support in managing large-scale campaigns.

Price: $424/month

  1. Scale Plan

The Scale Plan is best suited for agencies handling 5+ accounts on multiple platforms. This is an ideal choice for larger organizations that have extensive marketing requirements and demand deep integrations with internal enterprise tools.

Key Features

  • Everything included in the Pro Plan plus…
  • 600 export credits per year, provided up-front
  • Reporting and analytics for 50 data sources
  • Fully customizable reporting

Benefits

This plan suits best for agencies which handle multiple client accounts across different platforms.

Therefore, it is perfect for agencies who want to optimize their brand portfolio by obtaining large resources to export custom audiences and creating reports fully customized by them.

Price: $849/month

  1. Custom Plan

Now, if you are looking for more and still want to talk to one of our co-founders, we are just a call away. You can schedule a call by hitting this link and we’ll connect with you in a jiff.

More opportunities with Our New Pricing

We have something special just for you in celebration of our new pricing launch!

If you select annual billing on any of our plans, you pay 15% less than if you subscribe monthly. Our annual billing will help you get all your credits upfront so you that enjoy GoAudience to the fullest while saving much more money.

And you do not want to miss this chance because it is the best time to improve your marketing with the appropriate plan. Right? 

However, you can also choose monthly plans or maybe turn them off as and when you like. Because we are all about adding value to our users! 

Ready Set Go…?

Do check out our different plans and pick the one that fits your needs. Whether you’re just getting started or ready to take your business to the next level, GoAudience has a plan to help you hit your marketing goals.

Sign up now, choose annual billing, and lock in that 15% discount. Let’s start driving better results together with GoAudience!

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